Diamond Platinumz is arguably the biggest artiste in East Africa right now. With massive records raking so much sales, many deals and a recording label of his own, he is living life large. The latest silver lining in his life is Universal Music Group’s entrance into his life.


Universal Music Group officially announced that it’s signed Diamond yesterday, making him the first East African to sign under them.

“He’s a star, he is talented and full of energy and creatively he’s on par with any international artist I’ve worked with,” said the group’s acting Director in Africa Sipho Dlamini.