Riri released a teaser video of her hit song ‘BBHMM’ during the BET awards. It was the culmination of the wait for the much anticipated video and in the few days leading to its release, she kept on dropping hints.
The video is at best amazing, it brings into focus her under-looked acting skills. Also, and this comes as a surprise, she directed the video herself! She posted on instagram saying that the concept of the video came to her eight months ago. Wonder what other talents lie dormant in the Bajan beauty.
It follows the story of Ri-ri as she masterminds a successful plot to revenge on her thieving accountant. Her ploy initially begins with his wife who damns herself when she gets into the elevator with her. Rih then, together with her hench gals, capture her and takes her through the hedonistic, criminal lives they lead. The video comes to a close with she lying nude with blood and money all over her, having had her ultimate payback to the accountant.
This video comes at a time when she’s rejuvenating if i day say, not that she was out in the dark or something but she just seems to be back with a bang and going hard. The ‘Diamond’ singer is still riding on the RIAA’s celebration of her success of surpassing more than 100 million Gold & Platinum song certifications. She has also garnered 48 million new RIAA Digital Single Certifications based off of download sales and online streams in the U.S.
Rihanna is onto something. Something big.